Get the female perspective on working in the creative department. Hear from women at all levels from different agencies. Listen to a frank discussion on the mix of assignments they handle, whether they work differently than their male counterparts and whether this business is becoming any less of a frat house.

Find out whether they work for the client or the agency and what it takes to keep a smile through the turmoil that can arise when creatives somehow differ with marketing managers. It’s a crazy ad world, and account service people are in the thick of it. What keeps them coming back?

What is experiential marketing? Who does it? Where are the creative opportunities? What’s it like working with architects? What happens when the Wiener Mobile runs out of gas? Find out and get to know some of the folks behind this burgeoning facet to the advertising business.

After a full day of exchanging ideas and getting a look into St. Louis agency culture, it’s time to relax and speculate how the rest of the week will shape up. Or, just swap business cards.

Hear from designers, strategists, creative directors and developers as they discuss the finer points of what lies ahead in the world of mobile, digital and any other frontiers we may not even be aware of yet.

Part designer, part photographer. Part musician, part editor. Part writer, part horse—wait, that’s a different program. With agencies constantly being asked to do more and more, this is a chance to understand what drives the people who are becoming increasingly valuable to those agencies.

How are agencies around you providing TV advertising outside of the 30-second spot? What are some of the creative opportunities and limitations that come with branded content. And who’s sponsoring the content of this event anyway?

Listen to the people who come up with ideas as a full-time job try to come up with ways to explain how they come up with ideas full time. Some of the best will talk about what’s worked in the past and any philosophical or superstitious approaches they will take to future projects.

Support local businesses, loudly, as you make your way from microbrew to microbrew with people who will inevitably talk about how cool it would be to make ads for each and every one of the places you stop. Make sure you click the Eventbrite link to save your seat on the bus. That’s right. A bus.

Get the perspective of someone who works with multiple agencies in different markets. "Do Lunch" with director MATT PITTROFF of Twist Films. Tickets are available for purchase by clicking the link below.

Hang on. That’s two hours! Oh well, plenty of time to speculate on winners, say ‘hi’ to old friends and get ready to see the best work of the last year.

All the build up leads to the big night. And this year it’s even bigger. With a live show and actual award presentation to the winners, we look forward to taking in great work across the board, including our newly-expanded digital categories. Secure your tickets now by clicking below.

After soaking in a week’s worth of excitement, it’s time to balance it all out with a healthy meal. Gather with your counterparts from other agencies to discuss the events and consider ways for improving ADDY Week STL for next year.